I. Corporate Mission
To efficiently develop mineral resources and share the value of resources with global partners.
II. Corporate Vision
To be a world-class enterprise focused on our core business, with abundant reserves, driven by technology and innovation.
III. Core Values
1. Resources as Foundation, Ecology as Priority
Upholding the concept that "lucid waters and lush mountains are invaluable assets," we integrate ecological protection throughout the entire process of resource exploration, mining, processing, and comprehensive utilization, promoting green mining initiatives and circular economy practices.
2. Steadfast and Pragmatic, Striving for Excellence
26 years of steady development have instilled in Changfeng people a down-to-earth style and a pursuit of excellence. Across all business sectors including mining, smelting, and new energy, we adhere to high standards and strict requirements, continuously enhancing our technological and managerial capabilities.
3. Innovation-Driven, Diversified Synergy
With technological innovation as the engine, we drive the transformation of traditional mining towards intelligence and green development. We foster synergistic growth across diversified businesses such as mining, agriculture, new energy, and building materials, building a resilient and high-growth industrial ecosystem.
4. Talent as the Cornerstone, Growing Together
We respect expertise and value talent, providing career development paths and growth platforms for over 300 technical personnel and more than 3,000 employees, fostering an organizational culture of "dedication, collaboration, and enterprising spirit."
5. Integrity and Responsibility, Giving Back to Society
We adhere to business ethics and operate in compliance with laws and regulations. We actively contribute to local development, fulfilling corporate responsibilities in employment, taxation, and community development, achieving harmonious coexistence between the enterprise and society.
IV. Business Philosophy
Based on mining, driven by innovation, market-oriented, and centered on efficiency.
While consolidating traditional advantages, we actively expand into international markets, optimize resource allocation, improve asset operational efficiency, and ensure the high-quality and sustainable development of the enterprise.
V. Corporate Development Direction for the Next Five to Ten Years
Industry Focus: Concentrate on high-value non-ferrous metals and industrial mineral sectors, aiming to achieve new levels and scales in the development and reserve of key mineral resources.
Layout Strategy: Proactively expand into overseas markets, carefully select target countries and projects to achieve a global industrial layout for mineral resource development.
Value Orientation: Promote the industrial development of large-scale resources, continuously enhance the value of resource development, and strive to become a world-class mineral development enterprise.
